Strategy, film and performance media for companies who refuse to blend in. One team, from the first idea to the last impression.
Trusted by teams at
2014. London. Three people, one laptop that overheated by lunch, and a conviction that most advertising was forgettable by design — safe, tested, forgotten by Tuesday. We built the studio on the opposite bet: work loud enough to remember, sharp enough to convert, honest enough to survive contact with a real audience.
A decade later, that bet has paid for itself many times over. We've shipped campaigns across three continents, built brand worlds from nothing, and turned “nobody's heard of them” into “everyone's talking about them” more times than we can count on one hand. The team grew. The ambition didn't shrink.
What hasn't changed: no committees between the idea and the work. No account layers diluting the vision by the fifth meeting. Just a small, senior team that still treats every brief like it's the one that has to be unforgettable — because it is.
This is Nova Signal. We don't do quiet.
Positioning, narrative and identity systems built to hold up for a decade, not a quarter.
In-house direction, production and post — from hero films to 400 cutdowns in a week.
Paid social, search and OOH planned as one system, optimised against real revenue.
Launches, installations and stage design that make an audience stop scrolling in real life.
Campaigns shipped
People reached
Awards on the shelf
Clients who re-sign
A small senior team. No account layers, no junior hand-offs.
Executive Creative Director
Fifteen years turning brand ambition into work people actually remember.
Previously led creative on global launches across fashion and fintech. Isabelle sets the creative bar on every engagement and stays hands-on from first territory to final grade.
Head of Strategy
Finds the sharp, uncomfortable truth that makes a campaign impossible to ignore.
Mei builds the strategic spine behind the work — research, category tension, and messaging architecture — then stays in the room while it gets made, so the idea never drifts from the thinking.
Head of Production
Makes ambitious ideas land on time, on budget, and without compromise.
From single-day studio shoots to multi-market productions, Daniel owns the schedule, the crew and the craft — protecting the idea through every practical constraint it meets.
“We didn't just get better design — we got a waiting line around the block. They understood our brand better than we did.”
Maya Torres
Founder, Crumb & Co.
We stayed small on purpose. It's the only way to keep the work sharp and the answers honest.
The team in the pitch is the team on the work. No hand-off to juniors after signature.
Strategists, directors, editors and media buyers on one floor. Fewer vendors, faster decisions.
We report on pipeline and revenue, not impressions. Every retainer has a number attached.
